The Tall Lady with the Iceberg by Anne Miller: Book Summary
Original BookGistX illustration; conceptual cover artwork. You explain your idea carefully. You list the features, show the figures, and answer the questions. Yet the other person still looks unconvinced. Sometimes the missing ingredient is a comparison that helps them understand what those details mean. In The Tall Lady with the Iceberg , Anne Miller explores how metaphors can make unfamiliar ideas easier to grasp. Her approach starts with the listener: what do they already understand, and which familiar experience could help them make sense of your message? Author: Anne Miller Published: 2012, expanded edition of Metaphorically Selling Topics: Communication, sales, marketing, presentations Read time: About 7 minutes 1-Sentence Summary The Tall Lady with the Iceberg shows how to build audience-specific metaphors that clarify complex ideas, make presentations more memorable, and support persuasive conversations. What Is The Tall Lady with the Iceberg About? The book is a p...